Squarespace is among the Software as a Service (SaaS) website builders available today. It does not come free (you have to pay monthly fees), but it is very useful.
It provides everything you may need to create and maintain a website, such as templates, hosting, domain, support, e-commerce, and content management system.
Squarespace is available in two versions: standard and developer. The standard version can be used by anyone, even those who do not have coding skills.
The developer version allows users to access and manipulate the source code so that they can enjoy customized templates and better functionality. It is ideal for experienced web developers.
WordPress is a system that is based on MySQL and PHP. It includes features such as templates and plugins. It is usually used for blogs, forums, online stores, mailing lists, and media galleries.
WordPress is also available in two versions: hosted and self-hosted.
The hosted version uses wordpress.com and has a monthly fee. It is a SaaS tool. It allows users to access a wide range of features so that they can create and maintain their website.
It can also be integrated with different applications. However, it does not include e-commerce features and other third party tools.
The self-hosted version uses wordpress.org. It is open-source software, which means that it can be used for free. It is ideal for beginners since its codes are easy to modify.
Squarespace versus WordPress
Now that you know the fundamentals of both systems, you may be wondering which one of them you should choose. Which one is better in terms of functionality, flexibility, cost-effectiveness, search engine optimization, and other factors? Here are some comparisons to help you out:
Ease of Use
Squarespace can be used by users even if they do not have strong programming skills. They can simply use the editing tools available. They can also preview any changes they make.
WordPress offers unlimited coding opportunities to users. They can even modify such codes according to their abilities. Nonetheless, users without much coding experience may have a hard time editing and previewing their work.
So, when it comes to ease of use, Squarespace is the winner. It is ideal for beginners as well as people who cannot afford to hire a web developer. It has all the basic features that beginners may need.
Squarespace allows users to change templates whenever they want. It offers lots of stylish and professional-looking templates that users can choose from. All of these templates are mobile optimized. They are also highly flexible and customizable.
WordPress also has lots of stylish templates and themes. In fact, it has thousands. However, not all themes are guaranteed to be mobile optimized. Users with good coding skills are free to unleash their creativity, but they need to use plugins and codes to customize websites.
When it comes to design flexibility, Squarespace wins again. Even though it has fewer themes than WordPress, all of its themes are high quality and mobile optimized. WordPress has a lot of old and outdated themes. It is also much easier and faster to switch templates using Squarespace.
Both Squarespace and WordPress have built-in features. However, Squarespace is reliant on these built-in features while WordPress is reliant on external plugins.
The following are some of the features that Squarespace has:
- Free Google fonts
- Multiple template installation
- Adobe Image editor
- Dropbox synchronization
- Audio collection
- E-mail campaigns
- Blogging features
- Unlimited selling of physical and digital products
- Product quick view
These are all included in the Squarespace editor. To access them, just go to your dashboard and choose the feature that you need.
The following are some of the features that WordPress has:
- Publishing tools
- Customizable designs
- Multiple contributors
- Password-protected pages
- Multilingual options
- Comments management
- Image editing tools
When it comes to e-commerce, Squarespace is more ideal than WordPress. It is much easier to set up an online store using this platform since all the features you need, including inventory and analytics tools, are already provided. With WordPress, you still have to get a plugin such as WooCommerce.
Furthermore, Squarespace is more up-to-date than WordPress. It updates its features regularly as well as introduce new ones. WordPress users have to do things on their own, such as checking out new releases and updating their website.
With this being said, it is clear that Squarespace is the winner when it comes to features.
Plugins and Apps
Squarespace has built-in, integrated, and updated apps. There is no more need to browse a separate marketplace. WordPress has more than fifty-five thousand plugins, but you have to update and install them yourself.
Also, not all WordPress plugins are guaranteed to be secure and high quality. In fact, some plugins are created by inexperienced developers.
With Squarespace, however, you can ensure that all apps are secure and high quality. They even have customer support. You can quickly call for assistance whenever necessary.
So, which one is better in terms of plugins and apps? Well, it can actually depend on your preference.
If you are looking for a wide range of options, then the winner is WordPress. It offers a massive quantity of plugins.
Then again, since they do not come from a single place, you have to be careful when using them. You may also not receive adequate customer support.
If you are looking for quality, then the winner is Squarespace. Although it offers a smaller range of plugins and apps, you can worry less about risks.
All of its plugins and apps are built-in. Since they come from a single place, you can also get accurate answers from customer support in case you have questions and other concerns.
Search Engine Optimization
Both Squarespace and WordPress are great when it comes to search engine optimization (SEO). Then again, both of them are also not beginner-friendly.
You have to possess sufficient SEO knowledge and skills in order to maximize this feature.
Squarespace has built-in tools for SEO, such as searchable and indexed pages, canonical tagging, automatic tagging, robots.txt, clean URLs, automatic redirects, and automatic Google Sitemaps.
They are all completely integrated. Hence, there is no need for you to download additional plugins.
WordPress is well-known for its great SEO plugins. In fact, it is best for SEO-centered websites. You may choose tools such as Yoast when you install these plugins on your website.
With this being said, it is clear that WordPress is the winner when it comes to search engine optimization.
Of course, you need to maintain your website in order to keep it attractive, functional, and safe from hackers.
Squarespace requires very little maintenance since it automatically updates its built-in features. WordPress constantly updates its features to fix bugs and improve security.
Users should not use outdated plugins with updated websites to avoid problems. Outdated tools may harm the performance of their website, cause conflicts, or even crash their website.
Since WordPress updates its platforms several times per year, its users should also update their websites. Otherwise, they may become vulnerable to security attacks.
When it comes to ongoing maintenance, Squarespace is the winner. It tests and pushes updates to websites automatically. It takes care of everything for the user.
Squarespace takes care of the SSL installation and other security concerns for users. Nonetheless, it is still occasionally targeted by hackers due to its popularity and size.
With WordPress, users are in control of their own security and SSL installation. So, if you want your WordPress website to be secure, you need to make sure that you get high quality and updated plugins.
With this being said, it is obvious that Squarespace is the better choice when it comes to security. In the event of a distributed denial-of-service (DDoS) attack, Squarespace will send you a notification.
Its in-house experts will deal with the problem for you. On the other hand, if your WordPress website gets hacked, you have to deal with the problems yourself.
Squarespace has an efficient support team that you can contact via phone, live chat, or e-mail. It also has a community forum, as well as a library of articles, webinars, and videos.
WordPress is basically an open community. It offers a wide range of resources. However, since they come from various sources, their relevance and accuracy may be questionable.
Squarespace wins when it comes to customer support. Its in-house team of experts can answer any question and attend to any concern that is relevant to their products and/or services.
Both Squarespace and WordPress have paid plans, but WordPress also offers a free one. Nonetheless, you may also have to pay for plugins and hosting among others.
Although quite expensive, Squarespace is worth it. It offers unlimited storage and a free domain name on the first year. It also offers a 24/7 customer support.
If you want to save money, you should opt for an annual plan instead of a monthly plan. You can choose from personal, business, basic (e-commerce), and advanced (e-commerce) plans.
You can avail of the free fourteen-day trial to test these plans.
WordPress is the go-to of people on a budget. It offers a free platform, but you still have to pay for hosting, themes, e-commerce integration, and plugins. You also have to pay for developer costs if you are not building the website yourself.
Nevertheless, WordPress still wins when it comes to cost-efficiency. It all boils down to how good you are when it comes to coding and selecting features.
You can use the free platform and then carefully select your hosting, themes, and plugins to ensure that they are secure, high quality, updated, and reasonably priced.
With WordPress, you are in control of how much money you spend on your website.
Now that you have reached the end of this article, you should have already gained insights with regard to which platform to choose.
Both Squarespace and WordPress are great. Your choice ultimately depends on your needs and preferences.
If you do change your mind in the future, don’t worry because you can always switch. Yes, you may move your WordPress site to Squarespace and vice versa! It is truly a win-win.